Here Are Just A Few of the Things You'll Learn in This 300+ Page Guide!
1. Common Myths
Myth #1: You need to look like a runway model to sell fashion.
No two boutique owners are going to be exactly alike, but if you talk to a few of them, most will share several of the characteristics.
2. Traits of A Successful Owner
3. What Customers Want
To answer the question of what customers look for in a boutique, you’re going to have to think long and hard about who your customer is.
4. Making The Sale
When a customer expresses interest in trying a garment or outfit on, make sure they have everything they need to complete the look.
5. Your Grand Opening
Whom you invite to your grand opening can also have an impact on attendance.
6. Marketing Tools
When you open a new boutique, you will have to invest in some business promotional tools at the outset.